Professional · 1 month
₹35,000
Your professional account only. A first month to see the voice and the system working.
One doctor per specialty · Across India
For three months I plan and write your professional content, build your ad plan, and keep your page consistent. You keep practising. Only one doctor per specialty in India gets this, so I never write for two competitors.
Specialty board
"Open" means no doctor has confirmed that specialty yet. Others may be in conversation for it. The first confirmed booking holds it for as long as that doctor stays in the Inner Circle. Tap yours to start your claim.
What happens every month
LinkedIn posts written in your voice, for peers, referrers and hospitals who need to know what you're known for.
Instagram posts, including 4 reels (one a week), for patients and the families who decide with them.
Positioning lane: the specific problems you want to own, the reader you write for, and the one line people repeat about you.
Ad plan and creative built around your best content. You run the campaigns and pay the ad spend directly to Meta, so you always own the account and the numbers.
Approve every post before it goes out, and check it against your council's advertising rules. Nothing goes live under your name without your yes.
Plans
₹35,000
Your professional account only. A first month to see the voice and the system working.
₹1,00,000
Three months is how long it takes for people to start recognising you. Saves ₹5,000 against monthly.
₹50,000
Your account plus your clinic's page, planned together so they support each other.
₹1,40,000
Your name and your clinic's name built side by side for a full quarter. Saves ₹10,000 against monthly.
Prices exclude ad spend, which you pay to Meta directly.
Fit
Who you'd be working with
I've spent years on the business side of healthcare: built and ran clinics and hospitals from empty floors to licensed practices, led Women & Children's Services as a VP, and was CEO of a fertility clinic built from the ground up. I've watched which doctors patients ask for by name, and why. Most clinicians treat brand building as marketing. It isn't. It's being clearly known for something.
ISB AMP in Healthcare · Lean Six Sigma Black Belt · Certified Fertility Coach · Startup mentor, I-Venture @ ISB
Claim your specialty
Fill this in and send it to me. I'll confirm your specialty is open, answer your questions, and send the booking link.
Rather do it yourself?
The same 30-day professional brand system the Inner Circle runs on, as a self-paced challenge. One short task a day: find your lane, name your reader, write your positioning line, and build a month of posts you're proud to put your name on. No live sessions to miss.
Launch price. 12 months' access. Finish all 30 days and you get a Known For challenge completion badge to share.
Questions
Not yet. A claim starts the conversation. Other doctors in your specialty may claim it too. The specialty is held only for the first doctor who confirms and pays the booking amount. If someone else confirms first, I'll tell you straight away.
While you're in the Inner Circle, I won't take on another doctor in your specialty anywhere in India. When you leave, the specialty opens again.
Four reels a month need you in them. I script them and keep them short. If camera feels hard, we start with formats that don't need a talking head.
You do, directly to Meta, from your own ad account. I give you the plan and the creative. Ads are optional.
You can move to a 3-month engagement. Your specialty stays yours as long as you continue without a gap.
About 30 minutes: approve the week's posts, record that week's reel, and answer a few questions so the content stays true to your practice.